Join the A&Y- À Coeur d'Enfant community

A&Y – À Cœur d’Enfant is a Canadian baby and family brand built with heart, purpose, and a deeply personal story. We love partnering with authentic creators, especially parents and family-focused creators who genuinely connect with our products and mission. Depending on the collaboration, creators may receive gifted products, exclusive discount codes for their community, and affiliate commissions on sales they generate. We’re looking for genuine content rather than scripted advertising — honest reviews, unboxings, lifestyle photos/videos, product demonstrations, and real-life experiences are always welcome. As A&Y grows, we’re especially interested in building long-term relationships with creators who share our values and want to grow alongside the brand. Our vision goes beyond beautiful baby products: A&Y is also developing thoughtful products inspired by the realities of families caring for medically complex children, while building meaningful connections with organizations supp